Merchants using WooPayments in the U.S. and Canada can now offer Affirm's pay-over-time plans, increasing sales and cart sizes with no late fees or hidden costs.
WooCommerce has officially named Affirm as its leading pay-over-time provider, expanding their decade-long partnership. This upgrade means merchants in the U.S. and Canada using WooPayments will automatically offer Affirm’s flexible payment options. Customers can choose biweekly or monthly installments, or the new "Pay in 30" feature. Web Griebel, Woo’s Head of Payments, noted a 45% increase in Affirm usage on WooCommerce this year, driving higher sales and average order values for participating merchants.
Small and mid-sized businesses are set to gain from this partnership. Affirm’s integration helps merchants like Gardyn deliver seamless checkout experiences. Benjamin De Castro, Gardyn’s CMO, highlighted how flexible payments have accelerated their growth. Affirm’s honest financial products, free of late fees, make it an attractive choice. Wayne Pommen, Affirm’s CRO, emphasized that this collaboration empowers businesses to offer trusted financial solutions while increasing customer loyalty.
Consumers now have more choices at checkout, meeting their growing demand for transparent payment plans. Affirm simplifies larger purchases and smaller cart sizes alike with its new "Pay in 30" feature. WooCommerce merchants using Affirm report increased sales and customer satisfaction. With no hidden fees, Affirm aligns with customer-first values, enhancing trust at checkout and boosting repurchase rates.
This expanded collaboration builds on a ten-year relationship between WooCommerce and Affirm. WooCommerce, powering over 4M online shops globally, continues to enhance its offerings. By integrating Affirm, it solidifies its position as an ecommerce leader. Merchants are encouraged to explore Affirm’s capabilities to drive higher revenues. As Wayne Pommen puts it, “This partnership brings Affirm’s financial tools to more businesses and shoppers, fostering mutual growth.”
How will Affirm’s flexible payment options change ecommerce?
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