Instacart partners with Save Mart to deploy AI-powered smart carts and new e-commerce tools, boosting tech use in stores and aiming for better customer service.
Instacart and The Save Mart Companies strengthen their collaboration by introducing AI-powered smart carts and new e-commerce tools in nearly 200 stores across California and Nevada. This partnership aims to blend online and in-store shopping seamlessly.
Instacart acquired Caper AI for $350M, rolling out smart carts at various retailers. These carts feature ads generating revenue shared with partners like Save Mart. In 2023, such ads generated $871M, nearly 30% of Instacart's revenue.
Instacart faces significant competition from Amazon and other tech giants advancing in the grocery sector. Amazon has introduced a $9.99/month service for unlimited deliveries for Prime members, challenging Instacart's model.
Despite the rise in online grocery shopping, physical stores remain predominant. By 2028, online grocery sales are expected to reach $120B, capturing 12.7% of the market, influenced by technologies like those from Instacart.
Will Instacart's tech lead the grocery future?
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