Temu's marketing blitz is turning heads with a 1,000% increase in ad spend and over 350M monthly site visits (up from 50M at the beginning of 2023). On top of that GWS Magnify estimates Temu had 82.4 million active shoppers using its app in September 2023, up from 4.6 million a year prior. But with a shaky unit economics model and dwindling consumer interest, this strategy seems more like a gamble than genius. Will Temu's pivot to an international seller base and attempts to mimic Amazon's success pay off, or will it crash like a poorly built house of cards?

Battery Ventures' report highlights a 2023 reality for online marketplaces: underperforming NASDAQ, a deviation from their traditional sync. Lower IPO values and major players' index shifts are key factors. Battery Ventures suggest 4 imperatives these platforms should pursue: efficiency (and if not yet then get to break-even), offer additional high-margin services, viral/product-led growth strategies, and generative AI to stay afloat in the digital realm.... and I need to admit some Packaging Marketplaces might be already doing that :)

🌍 🇪🇺 Will Zalando become the next Shein? Even though Zalando has discontinued its Factory to consumer (F2C) model tests (with end of Movmnt app and zLabels), the recent launch of Zeus fulfillment could signal a comeback of the strategy. With Shein's rise and shareholder pressure for profits, Zalando's market strategy and commitment to quality over quantity face a cruci

🌍 🌐 Google, Microsoft, Walmart, Amazon jump on retailer AI bandwagon. AI and generative AI technologies transforming retail, with tech giants spearheading. Google Cloud's suite, Microsoft's ad studio, Walmart's AI solutions, and Amazon's challenges mark key develo

AliExpress' report unveils European shopping habits:

The DeliveryX Packaging 2023 report by InternetRetailing has brought to light some crucial insights and statistics regarding the unboxing phenomenon in e-commerce.

Polish consumers can’t get enough of marketplaces, at least on affiliate links

In 2024, fast fashion is only going to get faster