Asos sees TikTok Shop to replace e-retailers

By  
Artur Stańczuk
September 22, 2024
0
min read
Share this post

Summary:

Asos has seen significant sales growth since joining TikTok Shop in March 2024, with 57% of transactions from new customers. Execs believe social shopping may eventually bypass traditional online retailers if shoppers buy directly on TikTok.

Subscribe to unlock premium content

Each week we select most important sector news and statistic
so that you can be up to speed

Unlock content
Unlock content
Unlock content