Bolt transitions from 2D to 3D illustrations, collaborating with artist Naydine Bosman. This move adds depth and modernity to their visuals, enhancing user engagement.
The new color scheme ensures consistency across digital and physical platforms. The signature green now matches on cars, courier bags, the app, and the website. A darker green shade improves online contrast and readability, adhering to accessibility standards.
Bolt adopts the open-source 'Inter' font, replacing 'Euclid'. Supported by Google, 'Inter' covers over 990 languages, reflecting Bolt's global reach and commitment to inclusivity.
Beyond visuals, Bolt debuts a new sound identity named 'Qui'. Inspired by urban sounds like bird songs, engine noises, conversations, and horns, it captures the daily environments of millions of Bolt users.
What do you think of Bolt's new visual identity?
Each week we select most important sector news and statistic
so that you can be up to speed
We use cookies to provide you with the best possible experience. They also allow us to analyze user behavior in order to constantly improve the website for you.
See our Privacy Policy