💰 $2.4M Seed Funding Secured
Optiwise.ai, based in Newark, CA, raised $2.4M in a seed round led by StartupXseed Ventures. This funding will drive the development of Olivia, a GenAI-powered AI assistant designed to help Walmart Marketplace sellers improve ad campaigns and optimize product listings. Deepak Goyal, CEO of Optiwise.ai, sees this as a major growth opportunity to expand the platform's tools to assist Walmart sellers, especially during the busy holiday season.
🤖 Meet Olivia: AI for Walmart Sellers
Olivia, Optiwise.ai's AI assistant, is tailored for Walmart’s platform. It helps first- and third-party sellers enhance product visibility and drive conversions by optimizing listings, adjusting keywords, pricing, and improving ad performance. Olivia’s technology also repurposes existing Amazon content for Walmart, creating a unified brand story across platforms. “We’re helping brands seize the opportunity to optimize listings,” says Goyal, noting that Walmart sellers can engage with millions of Walmart shoppers effectively.
🚀 Streamlined Listings and Ad Campaigns
Olivia offers an integrated approach to ad and product listings optimization, so they work together. Unlike other tools, Optiwise.ai syncs sponsored ads with organic campaigns, covering all aspects like titles, keywords, descriptions, and price optimization. Olivia’s capabilities also extend to ensuring compliance with Walmart's Item Spec 5.0, a critical factor for increasing organic visibility by meeting Walmart’s product listing standards.
🌐 Expanding Seller Capabilities
Optiwise.ai’s technology has attracted partners like Acquco, which reports doubled year-over-year revenues due to this support. Olivia allows sellers to monitor, edit, and optimize their listings in real-time, enhancing not just online but in-store sales potential. With over a million listings optimized, Optiwise.ai positions itself as a key ally for sellers on Walmart Marketplace, ensuring better customer experiences and maximizing seller returns.
Will Optiwise.ai’s Olivia change Walmart Marketplace sales?
