Vizit has raised $25M in Series B funding led by Industry Ventures to boost its patented Visual AI platform. The AI-driven solution helps brands like Mars and Ghirardelli optimize visual content, increasing conversion rates by up to 30%.
On October 2, 2024, Vizit, a leader in Visual AI software, announced it had raised $25M in a Series B funding round led by Industry Ventures. The funding will accelerate Vizit’s mission to revolutionize e-commerce by enabling brands to optimize visual content with AI. The investment will help Vizit expand its AI platform and explore new markets globally. Existing investors like Infinity Ventures, Brand Foundry Ventures, and new ones like eGateway Capital also participated. “We are confident in Vizit’s ability to reshape e-commerce,” said Brian Langner, Managing Director at Industry Ventures.
Vizit’s platform uses patented AI to interpret consumer preferences and predict visual content’s success. Its Visual AI Lenses allow brands to create content that resonates deeply with their target audiences. For example, Mars reported a 30% increase in conversions after using Vizit’s technology to optimize their visuals, and Ghirardelli saw a 10% lift in Amazon sales. The platform’s audience-focused approach helps brands improve engagement and drive higher conversion rates across all touchpoints.
Vizit’s technology is helping companies deliver impactful visual content that cuts through digital noise. Jehan Hamedi, Vizit’s CEO, said, "With our Visual AI platform, brands can predict and deliver personalized visuals that drive results." The platform lets companies like Heineken and Mars measure the effectiveness of their content in real time, enabling them to meet the demands of a fast-paced digital landscape. Vizit’s ability to connect visual AI with consumer behavior is a game-changer for e-commerce.
Vizit’s AI isn't just about creating content but understanding how consumers perceive it. The platform is shaping the future of e-commerce by making content creation smarter and more efficient. By combining AI with consumer insights, Vizit helps brands achieve better engagement and higher sales. With a global customer base and backing from prominent investors, Vizit is well-positioned to lead the next wave of e-commerce transformation, revolutionizing how brands connect with their audiences through visual intelligence.
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